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Betfair asked me to visualise the transitions, interactions and animations of an app concept they are working on for their Casino suite of games. Using After Effects and a sketchbook I planned the user’s journey through the app to show off the main interactions and transitions they would encounter. The style of the animations […]
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For the purpose of user testing and instructing the developers I was asked to produce a motion guide for the redesign of Betfair Poker XC. To make it more immersive I selected suitable sound effects to suit the animation and interactions.
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The January Sale is an important time to grab new customers and sell handsets for O2. Each year a microsite goes live to show off the available deals. This year the campaign played off the good vibes of the 2012 London Olympics, and I was tasked in taking the campaign material and making it […]
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Prologue “ At the turn of the new century, The United Kingdom is torn, but in recovery. The violent shifts in the Earths crust, centred around the Eurasian plate, have ceased. Despite the catastrophic devastation of mainland Europe, The city of London stands defiant. Big Ben chimes in reluctance, refusing to yield to the […]
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Concept storyboards ▾ I put together three concepts of an interactive MPU banner. Two made use of some nifty 3d animation of Mr.Monopoly and the other gave a teaser of the gameplay and visual style of the actual game. Making the Rich Media MPU ▾ After a concept was chosen It was time to […]